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case study/ Defence

Chiltern Global

At VOCSO, we had the opportunity to design and develop an e-commerce website for Chiltern Global, a leading provider of bespoke manufacturing solutions in the defence industry based in the UK. Their products are specifically tailored to meet the rigorous requirements of the armed forces, and they are dedicated to delivering innovative and practical solutions to their clients. In this case study, we will delve into the process of how we successfully created an e-commerce solution for Chiltern Global's Defence Manufacturing Website. Let's delve into the intricacies of this defence manufacturing website design and development case study, highlighting the successful collaboration between VOCSO and Chiltern Global.

Chiltern Global project overview

Chiltern Global is a specialized company that focuses on manufacturing customized products for the defense industry. Their offerings adhere to the stringent standards set by the armed forces, and they are dedicated to providing their clients with practical and state-of-the-art solutions. They recognized the importance of having a tailored online presence that effectively showcased their unique business.

service provided

Client Requirements

Chiltern Global collaborated with VOCSO for their custom website design needs. To fulfill their needs, Chiltern Global had specific requirements for their website. They wanted a modern, mobile-responsive design that would be easy to navigate and optimized for search engines. They also wanted to integrate payments and provide a user-friendly menu, advanced search function and filtering, products and categories pages, a well-designed shopping cart, and an easy-to-use checkout process.

key features & Funtionalites

To meet the client's requirements, our team developed a website, leveraging our expertise in custom WordPress website design solutions, incorporating the following features and functionalities:

The website was built to be fully responsive, ensuring that it is compatible and optimized for all devices. This enhances the user experience by enabling visitors to access the website on the go, regardless of the device they are using.
To increase visibility and search engine rankings, the website was optimized for search engines. Our team incorporated on-page SEO best practices throughout the site and configured SEO plugins for maximum impact.
Chiltern Global's WooCommerce store was integrated with a payments solution, allowing them to collect payments, track cash flow, handle disputes, and manage recurring revenue directly from their store's dashboard.
We designed a user-friendly menu that is easy to navigate, ensuring that visitors can quickly find what they are looking for. The menu is placed in a prominent position on the website, making it easily accessible to users.
To enable customers to find the products they are looking for quickly and with ease, we developed an advanced search function and filtering feature. This enhances the user experience by providing customers with relevant search results and making it easier for them to browse products.
To ensure that customers can easily browse product categories and items, we designed products and categories pages that are easy to navigate and visually appealing. This makes it easier for customers to discover what products are available and which best suit their needs.
A well-designed shopping cart is essential for any eCommerce website. We created a simple visual design for Chiltern Global's shopping cart, displaying their branding (colors, logo, motto) and including prominent checkout buttons. This makes it easier for customers to complete their purchases and encourages them to return to the store.
To reduce the cart abandonment rate and keep users coming back to the store, we optimized the checkout process to make it easy to use. This includes providing clear instructions and feedback, minimizing the number of steps required to complete a purchase, and ensuring that the checkout process is secure and reliable.

Tech stack & integrations

The website was built using WordPress WooCommerce, with custom HTML, CSS, and JavaScript code. To enhance the website's functionality, we used the following tech stacks and integrations:

 

Php

Php

JS

JS

Wordpress

Wordpress

Webflow

Webflow

Php

Php

JS

JS

Wordpress

Wordpress

Webflow

Webflow

Php

Php

JS

JS

Wordpress

Wordpress

Webflow

Webflow

Php

Php

JS

JS

Wordpress

Wordpress

Webflow

Webflow

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